Ten Strategies To Simultaneously Build Your Email List And Generate Leads

Think email marketing is gone? Think again. Last year alone, 44 percent of email recipients disclosed to making a purchase based on a promotional email they received. Email is one of the most personal, customizable forms of online marketing. And it works. As smart marketers and small business owners, we’re always looking for better ways[…]

Six Email Marketing Fumbles That Kill Your Conversion Rate

Email marketing is one of the most powerful weapons in your arsenal, when done right. While most marketers can capture leads and even get subscribers to open their mails, most of them struggle to turn readers into customers. What could be the reason behind poor email marketing conversion rates? At this post, I’m going to[…]