It’s time to choose love or unlike. Full disclosure: I “like” 326 brand pages on Facebook. Further disclosure: I actually don’t like how the majority of those 326 Pages are using Facebook. A passing glance shows that many of these Pages haven’t posted in several months, and much more haven’t made an engaging post much…
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Social Media Strategy: 7 Effective Strategies for Small Businesses
1. Set Measurable Social Media Goals How do you want social media to help your small business? Establishing these objectives will help set marks that can be tracked and measured, which will allow you to focus on winning strategies, and rapidly pivot as things change. Some common strategic social media goals and objectives include: Build Brand Awareness:Spread your…
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